H&M - Color Story
In 2021, H&M launched a new collection created with new and climate friendly dyeing techniques.
We were tasked with creating a series of animations that would be used in conjunction with live action material to describe the dyeing techniques.
Client
H&M
Year
2021
Responsibilities
Art direction, 3D Production
Credits
Swiss vfx, The Producers Sweden, Public image
Various experiments from the research phase
